How to Create a Google AdMob Account and Monetize Your Mobile App

Want to monetize your mobile application by displaying advertisements? Google AdMob is Google’s advertising platform for app developers, allowing eligible apps to display different ad formats and generate revenue from their users.

In this guide, we explain how to get started with Google AdMob, set up an app, create an ad unit and prepare your application to display ads. The process has changed over time, so some screens may look different from the screenshots in this older guide.

If you are completely new to AdMob, this step-by-step guide will help you understand the basic setup process before you begin integrating ads into your mobile application.

What Is Google AdMob?

Google AdMob is Google’s mobile advertising platform that helps app developers monetize their applications by displaying advertisements.

Developers can choose from different advertising formats depending on how they want advertisements to appear inside their applications. These can include banner ads, interstitial ads, rewarded ads and other supported formats.

However, creating an AdMob account is only the beginning. To serve ads properly, you also need to set up your application, create appropriate ad units and integrate the Google Mobile Ads SDK into your app.

Before You Create an AdMob Account

Before starting, make sure you have access to a valid Google Account and the information required to complete your AdMob setup.

• A valid Google Account
• A working phone number if Google requests phone verification
• Your correct country or territory
• Your payment information
• A mobile application you intend to monetize
• Access to your app’s development environment if you need to integrate the Google Mobile Ads SDK

Google states that the country or territory selected during AdMob registration is important because it is used for verification and payments and cannot later be changed. You should therefore select the correct country when creating the account. [oai_citation:1‡Google Help](https://support.google.com/admob/answer/7356219?hl=en&utm_source=chatgpt.com)

Step 1: Open Google AdMob

Open your web browser and visit the official Google AdMob website.

Sign in with the Google Account you want to use for your AdMob account. If you do not already have a Google Account, Google provides an option to create one during the sign-up process.

Google’s current registration process allows you to use either a new or existing Google Account. [oai_citation:2‡Google Help](https://support.google.com/admob/answer/7356219?hl=en&utm_source=chatgpt.com)

Step 2: Sign Up for AdMob

After signing in, follow the instructions displayed by Google to begin setting up your AdMob account.

You may be asked to confirm your Google Account, select your country or territory, review the terms and conditions and provide the information required to create your publisher account.

Use accurate information when completing the registration process. Your account information will also be important when you later complete payment and identity verification.

Google’s current documentation explains that AdMob accounts require verification before they can be fully approved to serve ads. [oai_citation:3‡Google Help](https://support.google.com/admob/answer/7356219?hl=en&utm_source=chatgpt.com)

Step 3: Select Your Country or Territory

During the account setup process, select the country or territory where you currently live.

Make sure this information is accurate because Google states that the country or territory selected during AdMob registration cannot be changed later.

The older screenshot above may not exactly match the current AdMob interface. Use it as a visual reference only and follow the options presented in your current AdMob account.

Step 4: Verify Your Google Account

Depending on your account and Google’s verification requirements, you may be asked to verify your phone number.

If phone verification is required, enter your phone number and choose whether you want to receive the verification code through SMS or another available verification method. Enter the verification code provided by Google to complete the process.

Google notes that phone verification may not be required if the Google Account has already been verified. [oai_citation:4‡Google Help](https://support.google.com/admob/answer/7356219?hl=en&utm_source=chatgpt.com)

Step 5: Add Your App to AdMob

Once your AdMob account has been created, the next important step is to add the mobile application you want to monetize.

From the AdMob dashboard, go to Apps and choose the option to add an app.

AdMob currently provides options for both published and unpublished apps. If your application is already available on a supported app store, you can connect it to your store listing. If it is still being developed or is not yet listed on a supported store, you can add it as an unpublished app for setup and testing. [oai_citation:5‡Google Help](https://support.google.com/admob/answer/9989980?hl=en&utm_source=chatgpt.com)

You will also need to select the platform of your application, such as Android or iOS.

When adding a published application, AdMob can allow you to search for it using information such as the app name, developer name, app ID or app store URL, depending on the store and setup option you select. [oai_citation:6‡Google Help](https://support.google.com/admob/answer/9989980?hl=en&utm_source=chatgpt.com)

Step 6: Find and Add Your App

If your application is already listed on a supported app store, search for the app using the information requested by AdMob.

You may be able to search using the application name, developer name, app ID or app store URL. Select the correct application from the results and continue with the setup.

You can see the example below.

Make sure you select the correct application before continuing. App information such as the package name or store ID can be important during the app setup and review process.

Step 7: Set Up Your Ad Units

After adding your app, the next step is to create the ad units that your application will use.

An ad unit is the location and configuration through which AdMob can serve advertisements in your application. The appropriate ad format depends on how you want ads to appear and how they fit into your app’s user experience.

For example, you may choose an appropriate format such as a banner, interstitial or rewarded ad depending on your application’s design and requirements.

When you create an ad unit, AdMob provides an ad unit ID. Your application uses this ID when implementing the corresponding advertisement.

Do not publish or reuse another application’s ad unit ID. Always use the IDs generated for the correct app and ad unit inside your own AdMob account.

Step 8: Integrate the Google Mobile Ads SDK

Creating an AdMob account and ad units does not automatically place advertisements inside your application. You also need to integrate the Google Mobile Ads SDK into your app.

The SDK allows your application to communicate with Google’s advertising platform and request advertisements according to the implementation you have configured.

Follow Google’s current Android Mobile Ads SDK setup guide or the appropriate iOS Mobile Ads SDK setup guide, depending on the platform of your application.

The exact implementation steps can change as Google’s SDKs are updated, so developers should always use the current official documentation rather than relying entirely on older screenshots or code examples.

Step 9: Follow AdMob’s Policies

Before serving advertisements to real users, review the Google AdMob policies and make sure your implementation complies with Google’s requirements.

This is an important step because AdMob monetization is subject to Google’s policies concerning invalid activity, ad placement, user experience and other requirements.

Do not click your own advertisements, encourage users to click advertisements, generate artificial traffic or use methods intended to manipulate advertising performance.

Following the policies from the beginning can help you avoid problems with ad serving and monetization.

Step 10: Add Your Payment Information

To complete your AdMob setup and receive payments, you need to provide the required payment information.

According to Google’s current documentation, payment setup includes information such as your account type, name and payment address. You should provide accurate information that matches your official records.

Google explains that you can choose between an Individual and Organization account type. The choice is important because it cannot simply be switched later, and the verification requirements differ. [oai_citation:7‡Google Help](https://support.google.com/admob/answer/12835021?hl=en&utm_source=chatgpt.com)

Depending on your circumstances and location, Google may also require identity and address verification before you can continue receiving payments. [oai_citation:8‡Google Help](https://support.google.com/admob/answer/13030080?utm_source=chatgpt.com)

What Happens After You Set Up AdMob?

Once your account, app and ad implementation have been properly configured, Google may review your app and account before full ad serving is available.

Google currently states that new apps must undergo an app readiness review before they can fully serve ads. Published apps need to be listed on a supported app store and linked appropriately in AdMob. [oai_citation:9‡Google Help](https://support.google.com/admob/answer/9989980?hl=en&utm_source=chatgpt.com)

Google also recommends setting up app-ads.txt to help establish which advertising sources are authorised to sell your app’s advertising inventory. For apps created after January 2025, Google says unverified apps can face limited ad serving. [oai_citation:10‡Google Help](https://support.google.com/admob/answer/15948559?hl=en&utm_source=chatgpt.com)

How Long Does AdMob Account Verification Take?

Google says AdMob account verification typically takes up to 24 hours, although in some cases the process can take up to two weeks.

The exact timing can vary depending on the verification and review requirements associated with the account or application. [oai_citation:11‡Google Help](https://support.google.com/admob/answer/15948559?hl=en&utm_source=chatgpt.com)

Important Things to Remember

• Use accurate information when creating your AdMob account.
• Select the correct country or territory during registration.
• Use the correct AdMob app and ad unit IDs in your application.
• Follow Google’s advertising and monetization policies.
• Never click your own live advertisements or encourage others to do so.
• Use Google’s current Mobile Ads SDK documentation when implementing ads.
• Test your advertisements using Google’s recommended testing methods rather than generating artificial ad activity.
• Complete payment and identity verification when Google requests it.
• Keep your app and advertising implementation updated as Google’s requirements change.

Final Thoughts

Google AdMob can be a useful monetization option for mobile app developers, but creating an account is only the first part of the process.

For an app to monetize successfully, developers need to properly configure the app in AdMob, create the appropriate ad units, integrate the Google Mobile Ads SDK, follow Google’s policies and complete the required verification and payment steps.

If you are following an older AdMob tutorial, keep in mind that Google’s dashboard, terminology and setup requirements can change. For that reason, always compare older screenshots with the latest instructions available in the official Google AdMob Help Center.

With the correct setup and a quality app that provides genuine value to users, you can begin working toward monetizing your application through Google’s advertising platform.

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Have you used Google AdMob to monetize a mobile application? Share your experience or questions in the comments below.

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